Thursday, September 9, 2010

Campaign Kick Off a Big Success

Last week was the statewide Smartest Card Campaign kick off - what a success. The Randolph County Public Library hosted the event and organized an "open mike", featuring our campaign spokesperson, Cathy Smith Bowers, and several local poets. What an excellent partnership between the library and its' community. Cathy entertained the audience with stories about her childhood which gave insight into her poem that she shared, entitled "Namesake." Members from the local writers network shared their work and local resident Phil Shore closed the evening with a reading of his poem about the library card. You can view Phil's reading at

Also check out some great pictures of the event

In addition we had a webinar to share great ideas on promoting your smartest card campaign. The webinar is now archived you can listen at

Put your thinking hats on - Poetry Month is in April - think about agencies you can partner with and programs you can provide to your public.

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Friday, September 3, 2010

Library Card Sign Up - North Carolina's Statewide Campaign

North Carolina is gearing up once again for library card sign up. Salute to all of our public libraries for their participation in our statewide campaign. As in previous years we have a state spokesperson - Cathy Smith Bowers - North Carolina's poet laureate. Cathy has recorded a podcast, and we've created a spokesperson poster and news release. Our kick off will be on September 8th at the Randolph Public library at an "open mike" night.
Check out all the resources we have available.
Download the poster or podcast
Or if you'd like to read about great ideas that our libraries have done in previous years check out the marketing toolkit section -"strategies p.4".