Paint the Town

I attended a Youth Services Advisory Council meeting yesterday and had the oppportunity to talk with Tony Tallent from the Public Library of Charlotte. He graciously agreed to share their new reading promotion called "Paint the Town Read". Instead of explaining I'll just refer you to the web site.
www.plcmc.org/paintthetownread

Helpful Marketing Tips

I have been on vacation so haven't had the opportunity to post. Today I was working on some materials for our upcoming Advocacy Training and came across some "helpful marketing tips" developed by the Metropolitan Group. Check out the link - you might find some useful ideas.

Yes We Are Essential

I know it's that time of year that many libraries are vying for those all important dollars - pulling together budgets, justifying needs, etc. 33 Reasons Why Libraries & Librarians are Extremely Important, by Will Sherman, provides some great talking points. Of course we know this, but often times can't find the right words to articulate it. Thought this might be useful.

http://www.degreetutor.com/library/adult-continued-education/librarians-needed

Welcome

Welcome to our Marketing Toolkit Blog. I know many of your are doing some great marketing at your libraries. I hope you'll use this blog to share those ideas.