OCLC has done a great job developing an advertising campaign on behalf of libraries, aimed at library budget decision-makers. The campaign consists of a series of national print ads and similar posters that can be downloaded and customised by libraries of all types. The goal of the campaign is to raise the visibility of libraries. Some very useful information.
Here's the link.
http://www.oclc.org/advocacy/default.htm
Thursday, April 10, 2008
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